
Aviva
Chief Executive OfficerLeads the agency today — its four divisions, its talent, and its relationships across every market ITA serves.

Behind every booking is a team that believed in someone first. This is ours.
ITA is a full-service talent agency headquartered in Beverly Hills, founded by Jeff Cohen and led today by Chief Executive Officer Aviva. We represent actors, artists, and voices across theatrical, commercial, voiceover, and print — with professional reach across California.
✳
Leads the agency today — its four divisions, its talent, and its relationships across every market ITA serves.
Established the agency on a simple conviction: the right person, in the right room, at the right moment.
Agents, bookers, and coordinators — every role exists to move a career forward.
Guide actors through film, television, and stage bookings.
Place talent in campaigns for the world’s brands and retailers.
Represent voices across animation, commercials, and narration.
Book print work, editorials, and the fashion-week calendar.
Coordinate every confirmation, call time, and contract.
Build relationships with networks, producers, and brands.
Prepare new faces for the room — and for the career after it.
Keep the Beverly Hills office, and every detail, running.